Editorial Inspirations Blog

Words Are Confusing!

January 12th, 2012 in Copywriting by April Michelle Davis. Read More » 0

Words can be confusing. There are thousands of words in the English language, and changing one little letter can completely change the meaning. To make the meaning as clear as possible, know the words that will try to confuse you: Adverse vs. Averse Uninterested vs. Disinterested Suppose vs. Supposed Oriented vs. Orientated Democratic Party vs. [...]

Tips for Writing Better

December 15th, 2011 in Copywriting by April Michelle Davis. Read More » 0

If you are attempting to get published, it is important that your writing be the best it can be. Check over your draft, and make sure you are following the below tips. Use concrete language. Vague sentences will not engage the reader as much as detailed ones will. A sentence like “The storm was scary.” [...]

Avoiding Awkward Sentences

December 8th, 2011 in Copywriting by April Michelle Davis. Read More » 1

Usually people can recognize an awkward sentence when they read it or hear it aloud. But what exactly makes it awkward can be hard to identify. Some of the below issues might be the cause, so when you are writing avoid as many as possible. Unnecessary dependent clauses. Get rid of that is, which is, [...]

Overuse of Capitalization

October 27th, 2011 in Copywriting by April Michelle Davis. Read More » 0

In 2007, Chris Gill wrote an article about the trend of capitalizing words that do not need to be capitalized. Although written with a British slant, several points Gill makes are applicable to U.S. English, too. Gill argues against the overuse of capitals for the following major reasons: It makes the text harder to read. [...]

Solidifying Transitions

July 14th, 2011 in Copywriting by April Michelle Davis. Read More » 0

Making whatever you are writing flow well is important so readers can understand what you are trying to say. Transitions are the key to clarity. Adding a few words or even passages can connect the gaps so readers can follow the story. There are several types of transitions. Consider the ones below, and use one [...]

How to Write Backstory

June 10th, 2011 in Copywriting by April Michelle Davis. Read More » 0

Writers often struggle with incorporating backstory. They want the readers to know the characters as well as they envision them but don’t want to detract from the real story. Incorporating necessary backstory without making the story confusing or overly detailed for the reader can be done in a variety of ways. Below are a few [...]

Keep Your Focus on Content

April 22nd, 2011 in Copywriting by April Michelle Davis. Read More » 0

When writing and preparing a book, it is easy to get distracted by the logistical aspects—finding a publisher, crafting query letters, determining the necessity of an agent, marketing the book, and so on. Remember to keep your focus on the book itself. Content is the most important aspect of this endeavor. To be sure you [...]

Electronic Writing Tips

April 12th, 2011 in Copywriting by April Michelle Davis. Read More » 0

Writers may think that formatting their manuscripts with multiple fonts and text sizes makes it look more appealing, but it actually creates more work for the editors. When preparing a manuscript for submission, it should be as plain as possible. Copyeditors are focused on the words themselves and don’t need to be distracted by excess [...]

8 Things You MUST Know Before Hiring a Copywriter

October 11th, 2009 in Copywriting by April Michelle Davis. Read More » 0

If you’re considering hiring copywriting help for your next sales letter, brochure, Web site, or marketing project. Congrats! You should get great results if you hire a pro to do it right. Many solo-preneurs have valid concerns about letting an outsider develop their content. After all–it’s your business, you know it best, and your image [...]


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