Editorial Inspirations Blog

What Should Your Opening Pages Accomplish?

January 10th, 2013 in Copywriting by April Michelle Davis. Read More » 1

In July 2012, April Michelle Davis was selected as an editor to be highlighted in Editor Spotlight. Below is the spotlight! What’s the first thing you notice about a book? Now imagine yourself in a bookstore. You are looking for a good book. What about a book is going to pique your interest to make [...]

Words Are Confusing!

January 12th, 2012 in Copywriting by April Michelle Davis. Read More » 0

Words can be confusing. There are thousands of words in the English language, and changing one little letter can completely change the meaning. To make the meaning as clear as possible, know the words that will try to confuse you: Adverse vs. Averse Uninterested vs. Disinterested Suppose vs. Supposed Oriented vs. Orientated Democratic Party vs. [...]

Avoiding Awkward Sentences

December 8th, 2011 in Copywriting by April Michelle Davis. Read More » 1

Usually people can recognize an awkward sentence when they read it or hear it aloud. But what exactly makes it awkward can be hard to identify. Some of the below issues might be the cause, so when you are writing avoid as many as possible. Unnecessary dependent clauses. Get rid of that is, which is, [...]

Solidifying Transitions

July 14th, 2011 in Copywriting by April Michelle Davis. Read More » 0

Making whatever you are writing flow well is important so readers can understand what you are trying to say. Transitions are the key to clarity. Adding a few words or even passages can connect the gaps so readers can follow the story. There are several types of transitions. Consider the ones below, and use one [...]

How to Write Backstory

June 10th, 2011 in Copywriting by April Michelle Davis. Read More » 0

Writers often struggle with incorporating backstory. They want the readers to know the characters as well as they envision them but don’t want to detract from the real story. Incorporating necessary backstory without making the story confusing or overly detailed for the reader can be done in a variety of ways. Below are a few [...]

Keep Your Focus on Content

April 22nd, 2011 in Copywriting by April Michelle Davis. Read More » 0

When writing and preparing a book, it is easy to get distracted by the logistical aspects—finding a publisher, crafting query letters, determining the necessity of an agent, marketing the book, and so on. Remember to keep your focus on the book itself. Content is the most important aspect of this endeavor. To be sure you [...]

8 Things You MUST Know Before Hiring a Copywriter

October 11th, 2009 in Copywriting by April Michelle Davis. Read More » 0

If you’re considering hiring copywriting help for your next sales letter, brochure, Web site, or marketing project. Congrats! You should get great results if you hire a pro to do it right. Many solo-preneurs have valid concerns about letting an outsider develop their content. After all–it’s your business, you know it best, and your image [...]


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