Editorial Inspirations Blog

How to Write Backstory

June 10th, 2011 in Copywriting by April Michelle Davis. Read More » 0

Writers often struggle with incorporating backstory. They want the readers to know the characters as well as they envision them but don’t want to detract from the real story. Incorporating necessary backstory without making the story confusing or overly detailed for the reader can be done in a variety of ways. Below are a few [...]

Keep Your Focus on Content

April 22nd, 2011 in Copywriting by April Michelle Davis. Read More » 0

When writing and preparing a book, it is easy to get distracted by the logistical aspects—finding a publisher, crafting query letters, determining the necessity of an agent, marketing the book, and so on. Remember to keep your focus on the book itself. Content is the most important aspect of this endeavor. To be sure you [...]

What’s an Indexer?

May 11th, 2010 in Indexing by April Michelle Davis. Read More » 1

When I go to networking events and am asked what I do, I often receive the response, “What’s an indexer?” The people I speak to know what an editor and a proofreader are, but many of them have never heard of an indexer. My quick response is, “You know the index that is in the [...]

8 Things You MUST Know Before Hiring a Copywriter

October 11th, 2009 in Copywriting by April Michelle Davis. Read More » 0

If you’re considering hiring copywriting help for your next sales letter, brochure, Web site, or marketing project. Congrats! You should get great results if you hire a pro to do it right. Many solo-preneurs have valid concerns about letting an outsider develop their content. After all–it’s your business, you know it best, and your image [...]

Managers and Leaders

October 17th, 2007 in Tools by April Michelle Davis. Read More » 0

Those who freelance are often stereotyped as introverts. However, freelancers must be good communicators for their audiences and among the people they work with. As Dan Pletta, Ph.D., P.E., says about engineers, freelancers, too, must manage ideas and lead people: “[M]anage ideas and lead people…. It is we who can manage ideas and lead people [...]

Is Your Dictionary Right for You?

September 10th, 2007 in Tools by April Michelle Davis. Read More » 0

As there are choices with everything in life, there are also choices in the type of dictionary you own. There are two types of dictionaries that each serves a separate purpose and audience, though few readers know that they are being served differently. Originally, dictionaries were prescriptive. They focus on the correct usage of the [...]


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